by tnarik
Using Social Media To Generate Sales Leads
Social media is a cross-cultural, political, gender and generation phenomenon and accordingly presents an ample opportunity to generate sales leads. Social media is a powerful tool to find target audiences and build relationships, ultimately, it should serve as a referral tool to your product or service offering — typically on a branded webpage. That said, to funnel users to your website, there are several steps:
Identify and focus on 2-3 social networks — There are dozens upon dozens of social networks across the web. Unless you have unlimited resources, you'll be hard pressed to penetrate most of them. To determine which is right for you and your efforts, ident
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