by Matthieu Dejardins, eCommerce Activist
About Pay Per Click Advertising
Website advertising is much simpler than running ads in a newspaper or on television, thanks to pay per click advertising. Every website publisher needs to find ways to monetize his website. After all, you've spent all that time putting your website together, so shouldn't it be paying you back? PPC advertising offers you a chance to earn money just by posting things on your website. You don't even need any sales people on your staff! You will get paid every time a visitor to your website clicks on one of your PPC ads.
There are two basic ways pay per click ads pay you back, and there are a variety of website advertising companies that offer
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